The Praise That’s Holding You Back
I once coached a VP who was brilliant, strategic, and universally respected. She had a track record of delivering results. But when I asked her about the bold new initiative she'd mentioned months ago, she went quiet.
"I'm still refining it," she said. "It's not quite ready."
Six months later, a competitor launched almost the exact same idea. She was devastated.
When we unpacked what happened, we discovered something surprising: she held back on sharing her new idea because when she shared it with her boss, she didn’t receive the kudos she was expecting. She had an important realization in that moment: She was addicted to praise.
The Neuroscience of External Validation
Here's what research in neuropsychology tells us: When we receive praise or recognition, our brains release dopamine—the same neurotransmitter involved in addiction. We literally get a hit from external validation.
For many high-achieving women (though men experience this too), we've spent our careers being rewarded for getting things "right." We learned early that approval follows perfection. That good-girl gold star. That "well done" from the boss. That promotion that validates we're on the right track.
The problem? Innovation requires experimentation. And experimentation means stepping into territory where praise isn't guaranteed—where you might fail, be criticized, or look foolish.
Studies published in the Journal of Personality and Social Psychology show that women in leadership often face higher scrutiny and receive less permission to fail than their male counterparts. This creates a perfect storm: we're already getting fewer chances to experiment, and we're more conditioned to seek approval before acting.
The Hidden Cost
When we're hooked on external validation, we wait. We polish. We seek consensus. We hold back our most audacious ideas until we're certain they'll be received well.
Meanwhile, the world moves forward without us.
In Buddhism, this is called attachment to outcomes—clinging to how others perceive us rather than being rooted in our own knowing. The Bhagavad Gita teaches the concept of "nishkama karma"—action without attachment to the fruits of action. Do the work for its own sake, not for the applause.
Breaking Free
What if, instead of seeking praise, you sought growth? Instead of approval, impact?
Try this: Before your next big presentation or pitch, notice if you're asking yourself, "Will they like this?" Replace it with: "Does this reflect my deepest truth? Will this move us forward?"
The most transformative leaders I know aren't motivated by praise. They're motivated by purpose. They've trained themselves to find validation internally—from alignment with their values, from the quality of their work, from their contribution to something larger than themselves.
The praise will come. Or it won't. But your impact? That's already happening, the moment you decide to stop waiting for permission.

